As any tech-intrigued woman is quick to point out, all smartwatch offerings to date have been decidedly targeted towards a male audience. Between the look and the size (the Moto 360 is a giant 46mm), these are not devices that are going to be gracing many woman’s wrists. Omate is hoping to change that with the announcement of their Lutetia watch. While still not diminutive at 40mm in diameter and 12mm thick, the device clearly has a softer, more elegant appearance designed to be worn by a woman. The Lutetia pairs with both iOS and Android devices. It utilizes an always-on reflective screen to achieve an entire week of battery life. The long battery life means that the watch is somewhat feature limited, designed primarily to alert the user to notifications. The stainless steel watch can be pre-ordered today in either silver, gold, or rose-gold colors for $169. It is expected to ship in time for the Holidays.
