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Editorial

iPhone 10 ten years wearable tech technology impact smartphone
Editorial, Wearable Technology

iPhone Turns 10: Paved Road For Wearable Technology

iPhone 10 ten years wearable tech technology impact smartphone

There has been a lot of press today about the iPhone turning 10 years old. On this day in 2007, Steve Jobs introduced the original iPhone. For anyone that watched the unveiling, it was obvious that the device was going to be revolutionary. While a “smartphone” wasn’t exactly a new idea, no one had approached it with the same singular vision Apple did. Apple introduced a device that was closer to a pocket sized computer than a phone and, without being hindered by carrier demands, they were able to lay the ground work for something that would grow into a true platform. But no one could have guessed just how much it was going to change our world. Smartphones have become so ubiquitous and engrained in modern culture it is difficult to believe its modern incarnation is only a decade old (do you remember how primitive your cell phone from 10 years ago was?). Even more amazing to think about is all of the technologies, conveniences, and industries that might not exist without the iPhone, including wearable tech!

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fitness activity tracker smartwatch dead future apple fitbit moto pebble
Business, Editorial, Watches, Wearable Technology

Moto Gone, Fitbit Down, Apple Unsure: What Is Happening With Wearables?

fitness activity tracker smartwatch dead future apple fitbit moto pebble

After years of false starts and stalled adoption, it was beginning to look like wearables were finally finding an audience. But the past week has brought nothing but sour news making one wonder if the connected devices are nothing but a fad. First Fitbit predicted a slow Holiday quarter, then Lenovo/Motorola announced the termination of the Moto 360, next Pebble shut down and sold off its assets for a pittance, and finally IDC released embarrassingly weak 3Q Apple Watch sales numbers. What is happening? Are wearables dead or is there more to it? While we might be a bit biased, we don’t see a reason for concern, yet. Let’s take a closer look at these headlines and the health of the industry as a whole.  

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Pebble Kickstarter Repeat Ethics Fundraising Venture Financial Time Core
Business, Editorial, Watches, Wearable Technology

Why Pebble’s Reliance On Kickstarter Strikes Us As Odd

Pebble Kickstarter Repeat Ethics Fundraising Venture Financial Time Core

It is great to see one of the original smartwatch makers continue to progress and release new and updated products, but its reliance on Kickstarter is starting to become odd. We understand that Pebble found tremendous success with their original watch on Kickstarter and likes to return to the platform for the benefit of the company’s supporters and fans. But if Scrubs star Zach Braff got raked over the coals by major news outlets for funding a movie via Kickstarter, why is everyone ok with an established tech company turning to the platform for a 3rd consecutive product launch. At least with last year’s Pebble Time campaign, the products were fully developed and within weeks of shipping. This time around the devices are at least 4 to 8 months away from being in customers’ hands. The whole thing rubs us the wrong way. Yeah, yeah, yeah…you are giving customers the opportunity to show their loyalty and purchase the items at a significant discount from retail, but that could have been done other ways and closer to launch. The reality of the situation likely lands someplace a bit darker and murkier. We think there are two main reasons behind Pebble’s approach.  

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Claire Danes Zac Posen Gown Met Ball Gala 2016 Fashion Tech_1400x600
Editorial, Fashion, Wearable Technology

Met Ball 2016 Gowns Favor Manus Over Machina – Why?

Claire Danes Zac Posen Gown LED Met Ball Gala 2016 Fashion Tech Manus x Machina

Last night the place to be seen was on the red carpet for the annual Met Gala. The Costume Institute event was themed around the dichotomy between traditional handmade haute couture and technology’s growing involvement in fashion and its creation. With Apple sponsoring the accompanying the exhibit and Jony Ive serving as a co-chair of the Gala, the stage was set for last night to be the coming out party for wearable technology. But was it?

Over the past year we have seen amazing integration of technology into statement-worthy clothing. From Rebecca Street’s motion sensitive LED gown, to Chromat’s temperature reacting sports bra, to Zac Posen’s LED dress coded by high school students, we were expecting to see designers embrace this year’s Met Ball as a chance to explore what was possible with wearable tech. Unfortunately the theme seemed to confuse most of the evening’s guests; the majority seemed to opt-out, wearing gowns and tuxedos they would chosen if there had not been a theme. A select few of the attendees had fun with the theme, wearing clothing that was a vintage interpretation of what tomorrow would hold for fashion or looking for inspiration from clothing created from what were once cutting edge machines, such as looms. But wearing a gown that is silver or metallic doesn’t equate to “machine.”  With the theme being “Man versus Machine,” man clearly won the night.  

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Business, Editorial, Wearable Technology

Wearables Were Mostly Absent from MWC 2016, Why?

Wearables Missing MWC 2016 Why Fail category dead mobile world conference fitness trackers smartwatches

Mobile World Conference in Barcelona is typically a showplace of the newest and best cell phones that companies have to offer. At the 2015 MWC though, you could have easily have thought it was a wearables trade show. Practically every company had a fitness tracker, a smartwatch, or another form of wearable technology on display. But at MWC 2016, there were barely any wearables to be found. What happened? And is this the writing on the wall, showing consumer and company interest in wearables is just not that high?  Or are there other factors at hand?

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