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L’Oreal

LOreal Withings Kerastase Hair Coach Smart Connected Hair Brush hairbrush Bluetooth
Cosmetics, Fashion

L’Oreal Debuts Smart Hairbrush To Rate The Health Of Your Hair

LOreal Withings Kerastase Hair Coach Smart Connected Hair Brush hairbrush Bluetooth

At CES this week, L’Oreal showed off a new concept in hair care. The Kérastase Hair Coach is an “under $200” connected hairbrush designed to monitor the health of your hair. A bevy of sensors are used to alert you to problematic brushing habits and you are presented with a daily hair quality score. Based on your score and the expected temperature, humidity, and wind for the day, you are then presented with personalized styling and treatment tips as well as product recommendations (we are guessing they will be Kérastase products). But how does it work and do you really need this International CES Innovation Award winning gadget?  

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MC10 BioStamp My UV Patch Wearable Tattoo Healthcare LOreal EKG
Health

MC10 Readies BioStamp Vital Tracking Wearable “Tattoo”

MC10 BioStamp My UV Patch Wearable Tattoo Healthcare LOreal EKG

If you have ever spent any time in a hospital you know one of the most grating parts of the experience is constantly being connected to various machines. Not only do they limit your movement, all the cords, wires, and tubes make you feel like you aren’t yourself. Wearable “tattoos” have long been discussed as a way to lessen some of the cables while also allowing your vitals to be wirelessly transmitted to your doctors and nurses who might not be in the room. The nomenclature of “tattoo” is a bit misleading; the devices are basically a small BandAid-like sticker that is barely noticeable, like a second skin. Medical device company MC10 looks ready to launch one of the first such wearable later this year, call BioStamp.  

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Organovo L'Oreal 3D Printer Skin Samples
Cosmetics

L’Oreal Plans to Use 3D Printed Skin To Test Cosmetics

Organovo L'Oreal 3D Printer Skin SamplesL’Oreal is partnering with bioprinting company Organovo to print skin samples for cosmetic testing. Organovo has developed a technology that utilizes two print heads, one for human cells, the other for a hydrogel support matrix, to produce small skin samples at a commercial scale. Currently the French beauty company grows their own .5cm square skin samples for testing, breaking down a skin sample to individuals cells and then regrowing them. L’Oreal has been doing this since the 1980s and on a yearly basis creates approximately the amount of skin that is on a cow. After ceasing testing on animals in 2013, they have a growing need to more efficiently create skin samples. Organovo’s 3D printed bio-tissue will be able to generate significantly more skin samples for L’Oreal and with less labor. If all goes according to plan with the technology, the French beauty company will have exclusive access to the tech for non-perscription skin care use. If you haven’t heard of Organovo, it is worth checking them out; the bioprinting work they are doing is impressive.

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